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Street Smart Franchising
Street Smart Franchising

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Authors: Joe Mathews, Don Debolt, Deb Percival
Publisher: Entrepreneur Press
Category: Book

List Price: $19.95
Buy New: $11.35
You Save: $8.60 (43%)



New (33) Used (20) from $8.97

Avg. Customer Rating: 5.0 out of 5 stars 22 reviews

Media: Paperback
Edition: 1
Number Of Items: 1
Pages: 240
Shipping Weight (lbs): 0.8
Dimensions (in): 8.8 x 6 x 0.5

ISBN: 1599180219
Dewey Decimal Number: 658.8708
EAN: 9781599180212

Publication Date: June 12, 2006
Availability: Usually ships in 1-2 business days
Condition: Brand New, Perfect Condition, Please allow 4-14 business days for delivery. 100% Money Back Guarantee, Over 1,000,000 customers served.

Customer Reviews:
Showing reviews 1-5 of 22
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5 out of 5 stars A Quick Education   June 11, 2008
 1 out of 1 found this review helpful

Anyone looking for a quick education on franchise opportunities should take a few hours and read Joe's book. Extremely informative and worthwhile!


5 out of 5 stars Considering Franchising - This is a must read !!!   June 8, 2008
 1 out of 1 found this review helpful

This is an excellent book and a must read for anyone considering going into franchising. This book helped me eliminate many concepts which I initially thought were good. But after reading this book, I learned what great franchise companies are all about. I finally bought into one and am very happy.


1 out of 5 stars Waste of Money -- Suspicious of Other Reviews   May 11, 2008
 9 out of 10 found this review helpful

I have read four or five books on purchasing a franchise and this is clearly the worst. The books from Nolo are the best and the Better Business Bureau are second. This book is mostly hype about how great the franchise experience can be with pep talks and nonsense about how you are good enough to be in the 1 percent of successful franchise buyers. The information is neither objective nor balanced. I encourage people to always look at who the writers are to see if the source can be trusted. In this case it is consultants who make their money training people who sell franchises, helping people franchise their existing business and selling coaching services to existing franchisees. They have no vested interest in discouraging you from buying a franchise. Spend your money on a different book. I am suspicious of the other rave reviews, it looks like a marketing campaign to me. It is hard for me to believe real people found value in this book.


5 out of 5 stars A Must Read for Anyone Interested in Franchising!   April 17, 2008
 1 out of 2 found this review helpful

Definitely a must read BEFORE you buy a franchise! This book provides food for thought and makes you truly think long and hard about the whole franchising business.


5 out of 5 stars Good choice   November 6, 2007
 2 out of 3 found this review helpful

This book was easy to read, but made it clear the process of being approved for a franchise and looking for an appropriate franchise. THe book put the process into perspective and helped me from becoming overwhelm with the amount of information.

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