| Newsletter | | Be notified of the latest releases.
We won't spam, share or barter your email address. |
|
|
My Feed Page
8 Jan 2009
8 Jan 2009
Get through your post-wedding bluesSunHerald.com, MS - 4 hours ago
planning your wedding. And now it's all over. The dream dress has been worn, the vows have been spoken and the guests have gone home. What's a bride to do? ... |
8 Jan 2009
8 Jan 2009
8 Jan 2009
8 Jan 2009
|
|
|
| Information | | [none entered] |
|
|
|
| 6 Steps to Free Publicity (Awesome English) | 
 enlarge | Author: Marcia Yudkin
Publisher: Career Press
Category: Book
List Price: $15.99
Buy New: $9.45
You Save: $6.54 (41%)
New (27) Used (5) from $9.45
Avg. Customer Rating:  1 reviews
Media: Paperback
Edition: 3
Number Of Items: 1
Pages: 287
Shipping Weight (lbs): 0.7
Dimensions (in): 8.1 x 5.2 x 0.6
ISBN: 1601630271
Dewey Decimal Number: 659
EAN: 9781601630278
Publication Date: September 22, 2008
Availability: Usually ships in 1-2 business days
Condition: Brand New, Perfect Condition, Please allow 4-14 business days for delivery. 100% Money Back Guarantee, Over 1,000,000 customers served.
|
| Also Available In:
|
| Similar Items:
|
| Editorial Reviews:
Product Description
Want the world to know who you are, what your company offers, or the urgency of your cause? With the popularity of the Internet, it's never been easier for an ordinary Jane or Joe to use publicity to spread the word. Whether you want to attract new business, establish yourself as an expert, build your company's reputation, or introduce a new concept to the community, free publicity is the cheapest, most credible way to do it.
This thoroughly updated edition of 6 Steps to Free Publicity includes detailed tips and techniques for utilizing 21st century grassroots publicity techniques--from blogs and social media to viral videos and podcasting-along with the basics of earning ink or air time. It also covers:
* Getting started--how to overcome fears, feel comfortable with fame, and think up newsworthy publicity angles.
* How to write tip sheets, pitch letters, articles, and news releases that roll out your message and keep you in people's minds and files.
* How to perform on radio, TV, or the Web like a pro.
* Publicity writing tips that ensure you'll be easily found online through search engines.
* Strategies for building an audience of fervent fans online or within a geographical or special-interest community.
|
| Customer Reviews:
Take the fear and confusion out of getting publicity... January 2, 2009
1 out of 1 found this review helpful
As a consultant who helps business owners overcome cash flow problems, many of my clients are lacking critical marketing knowledge, a leading cause of cash flow problems. Publicity is a great way to get positive exposure for your business without any cash outflow.
Marcia Yudkin is a master of publicity. I have worked with her on a number of occasions and she always brings fresh perspectives to my business. Her approach is completely respectful both to you and to your intended audience.
She doesn't advocate or employ the hard sell, hype, annoying type of marketing. What you'll find in 6 Steps is a reasoned, practical approach to getting your message out successfully. Her writing style is highly readable and enjoyable. You won't find any theory or useless fluff. This book is a must for every business owner looking to improve cash flow and increase sales. (Also great for nonprofits!)
|
|
|
. | |
